LinkedIn Resource Page

As a university student, gradually entering the work field, it is important to network with others. People with different careers from different organizations post on LinkedIn, in search of potential volunteers, interns, co-ops, part-time or even full-time employees. While looking through applicants, they will have access to your LinkedIn profile, and learn more about your previous experiences and achievements. In order to show a better first impression, having a well-built profile is important!

Building your LinkedIn

Creating an Account

Step 1: Sign up for an account using your email by choosing “Join Now” then go through the sign-up process:

Choose your location

Choose the option “I’m a student”

  • Add your university name - “The University of British Columbia”

  • Choose your start year & expected end year

  • Click the button for being over 16

Choose based on the options you are interested in

  • Job titles

  • Job locations

  • Open to remote work

Start connecting!

  • Follow people you know or organizations that you are interested in

Step 2: After signing up, it is important to choose the right profile settings and privacy options.

  • Press the small arrow that is next to “Me” on the top

  • Under Account, go to “Settings & Privacy” or “settings” in the dropdown menu

Building your Profile

📷 Profile Photo

Having your profile photo will allow your profile to be viewed more likely. The photo should be one that is recent, professional, and represents who you are.

  • This is your first impression for others before they look at your profile! Choose a photo which you want to be recognized by others as a professional

  • Your look in the photo should be updated and similar to your normal look, where people will be able to recognize you easily

  • In order to have a better quality profile photo, ask someone to help take the photo! The ideal profile photo size is between 400 (w) x 400 (h) pixels and 7680 (w) x 4320 (h) pixels

  • Have an individual photo (not group photo) with your head filling about 60% of the frame and avoid having a distracting background, with a soft, natural lighting, to allow more focus to be on you, but not other elements in the picture

  • Have appropriate clothing on! Choose to wear what you will wear to work

🗣️ Headline

Headline is a professional short statement right under your profile photo on your profile page, which allows others to get to know more about you.

  • List your current field of study / faculty and school

    • Ex. Kinesiology Student at University of British Columbia

    • UBC BKin

    • Kinesiology + MM candidate at UBC

  • If you are hoping to find jobs, or you currently have a position, you can add your skills to the headline as well

    • Ex. BKin Student at UBC | Student Trainer

    • Kinesiology Student at University of British Columbia | Certified Regional Badminton Coach

How to change?

Click onto the “pencil” button on your profile and scroll down to “Headline” to edit!

❓About Section

You can include a few brief sentences to summarize your years of experience, industry, or skills. People also talk about their achievements or previous job experiences.

Some inspirations of information to include:

  • Talk about your education – Why did you choose UBC Kin? What did you learn in the program?

  • Reveal your character – talk about your experience

  • Talk about what you do outside of school – Work or volunteer? Hobby?

  • Highlight your success – a takeaway from your experiences

  • Explain your current role – What is your job position about? Skills obtained?

How to add?

Click onto the “Add profile section” and under “Core”, choose “Add about”


❗Experience Section

You can include your previous job or volunteer experience in this section. Add your job title, organization, start and end date, location, short description, and skill learned.

How to add?

Click onto the “Add profile section” and under “Core”, choose “Add experience”

🎓Education Section

You can include your previous and current education in this section. Add your school, degree, field of study, start and end date, activities and societies, description, and skill learned.

How to add?

Click onto the “Add profile section” and under “Core”, choose “Add education”

🧠Skills & Endorsements

Having your skills listed might allow others to search for your profile more easily with the use of filters. This will also allow those who view your profile to learn more about what you are capable of doing, and to know more about you before networking!

How to add?

Click onto the “Add profile section” and under “Core”, choose “Add skills”

Press the plus sign, choose a skill, and include the experiences where you learned or applied those skills

Showcasing your Involvement & Achievements

Your LinkedIn profile should highlight your leadership, extracurriculars, awards, and projects in a way that reflects your impact and skills.

Adding Leadership Roles, Extracurriculars & Volunteer Experience

  • Use "Experience" (for leadership roles) or "Volunteer Experience" (for unpaid work).

  • Clearly title your role (VP External) and describe your impact using action verbs (e.g., Led a team to organize a 200-person networking event, increasing student engagement by 30%).

  • Tag the organization and emphasize transferable skills like event planning, teamwork, or public speaking.

Highlighting Awards, Research & Coursework

  • Add awards under "Honors & Awards" (e.g., Faculty Student Experience Award – Recognized for leadership and contributions to student life).

  • Showcase research in "Projects" or "Publications", including a brief summary and any presentations.

  • Highlight relevant coursework under "Education" if it applies to your field 

Showcasing Media & Portfolio Pieces

  • Use the "Featured" section to upload presentations, research posters, blog posts, or videos.

Keep descriptions clear, concise, and impact-driven to make your profile stand out!

Networking & Engagement

Connecting with People

  1. Start with People You Know – Connect with friends, classmates, professors, and colleagues.

    • Go to their profile, click "Connect", and add a note if you would like!

    • Expand Your Network – Find professionals in your field by searching for companies or job titles.

    • Use LinkedIn Groups to meet like-minded people and engage in discussions.

  2. Follow, Then Connect – If a professional doesn’t have an open “Connect” button, follow them first and engage with their posts before requesting to connect.

Creating Posts

  1. Share Your Experiences – Post about internships, projects, volunteer work, or class takeaways.

  2. Celebrate Achievements – New job? Graduation? A completed research project? Share it!

  3. Keep It Professional & Valuable – Focus on content that informs, inspires, or engages your network.

  4. Use Hashtags & Tag People – Make posts more discoverable and tag people when relevant.

Engagement

  1. Like & Comment on Posts – Support peers, industry leaders, and companies by engaging with their content.

  2. Endorse Skills & Give Recommendations – Boost your friends’ profiles by endorsing skills and leaving recommendations.


Additional Tips & Resources

Connecting with People

  1. Start with People You Know – Connect with friends, classmates, professors, and colleagues.

    • Go to their profile, click "Connect", and add a note if you would like!

    • Expand Your Network – Find professionals in your field by searching for companies or job titles.

    • Use LinkedIn Groups to meet like-minded people and engage in discussions.

  2. Follow, Then Connect – If a professional doesn’t have an open “Connect” button, follow them first and engage with their posts before requesting to connect.

Creating Posts

  1. Share Your Experiences – Post about internships, projects, volunteer work, or class takeaways.

  2. Celebrate Achievements – New job? Graduation? A completed research project? Share it!

  3. Keep It Professional & Valuable – Focus on content that informs, inspires, or engages your network.

  4. Use Hashtags & Tag People – Make posts more discoverable and tag people when relevant.

Engagement

  1. Like & Comment on Posts – Support peers, industry leaders, and companies by engaging with their content.

  2. Endorse Skills & Give Recommendations – Boost your friends’ profiles by endorsing skills and leaving recommendations.

Do’s and Don’ts

Do’s

  • 🗓️ Update your Profile - Regularly update your work, accomplishments, skills and experiences.

  • ✍️ Personalized URL - Change the URL of your profile to something that is easy to read and share.

  • 💬 Use Professional Language - Use respectful and work appropriate language to maintain a welcoming and professional online presence.

  • 🤝 Engage with Others - Interact, like, and comment on posts that are relevant to your industry and career goals

  • ⏱️ Respond in a Timely Manner - Address messages, inquiries and networking opportunities within reasonable timeframes.

Don’ts

  • 🗣️ Oversharing Personal Information - Keep the content of your profile professional and relevant to your career goals

  • 🤨 Incomplete Profile - Missing details in a profile may come off as laziness or make you seem less credible.

  • 🤖 Avoid Generic Messages - Personalized and connection requests go a long way and are sure to leave a better impression.

  • 📬 Spamming Connections - Try not to spam others inboxes and bombard people with connection requests.


Additional Resources

Whatever it is, the way you tell your story online can make all the difference.

KUS on LinkedIn